How have you become a more efficient seller?

When you start out in sales you try do the most activity you possibly can and hope that all the spraying and praying you're doing turns into a deal. Overtime, you begin to learn tricks of the trade and work out systems that make you a more efficient seller. I'd love to hear from the community what you have done over the years to work smarter not harder.

👑 Sales Strategy
😎 Sales Skills
✍️ Sales advice
10
Sunbunny31
Politicker
4
Sr Sales Executive 🐰
Bold assumption that I didn't figure out that targeting someone who was likely to buy was the best person/account to go after from the jump.
antiASKHOLE
Tycoon
3
Bravado's Resident Asshole
some would call that "cherry picking" what was it that allowed you to get over that mindset?
CuriousFox
WR Officer
3
🦊
Strategery.
Sunbunny31
Politicker
2
Sr Sales Executive 🐰
I hate stupid tasks for the sake of doing stupid tasks. So calling a lead list of crap was low on my list of things to do. Winnowing that list down to potential buyers made sense. Wasting everyone's time calling a -non-buyer made zero sense.
antiASKHOLE
Tycoon
3
Bravado's Resident Asshole
I knew the answer, just wanted to have you dumb it down and make it obvious to those that might not haha
CuriousFox
WR Officer
3
🦊
Sure, Jan. 😆
antiASKHOLE
Tycoon
3
Bravado's Resident Asshole
lmao. some people's kids on here.
Sunbunny31
Politicker
1
Sr Sales Executive 🐰
I always remember a bad manager and a bad lead list and a stupid contest he ran for number of dials. So the dorks in the group who were motivated by $100 gift cards just started dialing. I looked at the list, realized it was a complete waste of time, and didn't play the reindeer games.

Guess who's the one who got an immediate promotion?
Diablo
Politicker
4
Sr. AE
I stress a lot on follow ups as that’s where conversions come from for me - it’s important that I don’t let the prospects forget me but at the same time don’t overwhelm them. I am still getting better at it.
TennisandSales
Politicker
4
Head Of Sales
Once I really figured out that finding the right person is more than a persona it really help.

For instance, When I was selling an SEO tool i thought all digital marketers would want it.

But it wasnt until i really understood the PROBLEM that the product solved did it click.

once i understood the problem we were solving I knew what questions to ask, and if ppl didnt have that problem i moved on.

i stopped wasting time on "logos" and started finding ppl with the problem i solved.
ChumpChange
Politicker
3
Channel Manager
In the beginning, you're just looking for experience and exposure to different companies/personas/problems. Once you get comfortable to the point where you know who needs what and why... then you typically work on your internal abilities which can be various things such as prospecting, cadences, etc. The last point is where you become a sales slayer that knows the ins and outs of everything and you're essentially piloting your own ship to where ever the hell you want it to go only to periodically check in with your boss for them to ask you a list of questions they're mandated to do.
Kosta_Konfucius
Politicker
2
Sales Rep
At some point, you have to make the message specifically about the person. Something they posted, liked, or said. Every sales email they get will about how the product helps saves time/money with a great ROI. So to be different it has to be about them not about the problem a product solves for them
SADNESSLieutenant
Politicker
2
Officer of ♥️
Focusing is a superpower - you can do a lot less and get a lot more by focusing on who you call, what you say, and how you work
BlueJays2591
Politicker
1
Federal Business Dev Director
Stopped wasting time trying to force things.
J.J.McLure
Politicker
0
Owner at *redacted*
In my company, I am our ICP. I had purchased and used our product for years before I was hired by the company to do sales. So when I started, I thought "I'm the customer, I know exactly how they think, sell to myself" I'm sure anyone reading this knows how wrong that is. The #1 biggest thing I've done is learn to adapt my approach depending on the personality style of my prospect.
9

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