Implementation Partners - How to trust them?

In SAS - we usually rely a lot with our implementation partners for local deals, how is your strategy GTM to let your partner lead the way with transactional deals? I usually run into the same thing the hunger to close a deal is not a high as ours or they dont have the same urgency.

Lack of cadence turns it more into a babysitting the partner. Any thoughts?


Of course, key deals is the AM/AE leading the way not the partner.

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11
Sunbunny31
Politicker
3
Sr Sales Executive ๐Ÿฐ
You need to build that trust over time. We have calls - twice a month if there's no real project going on, much more frequently if there is. If it's implementation, they also need the business, so I make sure that we are all on the same page so that we limit the surprises and are successful. I also document everything - it's in SFDC so we know what was said when and by whom. Honestly, I work with them the way that I'd work with any team member to make sure the deal stays on track and the customer trusts that we are the right choice.
Kosta_Konfucius
Politicker
1
Sales Rep
I delegate a ton of stuff to our partners since I have been working with them for awhile or my boss has.
butwhy
Politicker
1
Solutions Engineer
Ugh, I don't. Not only do you have to babysit their urgency, but they just have this weird need to overcustomize and overcomplicate freaking everything instead of just using a product OOTB. And thhheeen 5 years down the line you are continuing to customize just to accommodate their own technical debt.
CuriousFox
WR Officer
1
๐ŸฆŠ
I have a monthly "one on one" so to speak with my partners. It helps build trust.
Douglo
Opinionated
1
Sr Account Executive
Find a partner you get along with and trust, build a strong relation and use them for your deals. Worst thing for a deal is a partner who can't execute alongside you

Also, don't let them run the deal. You're in charge and bringing them the money so tell them what they need to do
Pachacuti
Politicker
0
They call me Daddy, Sales Daddy
Frequent touch points.
1

SaaS partnerships : How do you define the % share with partners?

Discussion
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11

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Thoughts?
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65% None of their biz
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