poweredbycaffeine
WR Lieutenant
12
☕️
Billing (Stripe, Zoura, Chargebee)
CRM (SFDC, Hubspot)
Analytics (Tableau, Looker)
Collab tools (MS Office, Google Workspace)
HRIS (ADP, Rippling, Gusto)
Security (1Password, Okta, Authy)
Accounting (Quickbooks, etc)

There’s 7 categories most companies will need to buy no matter what. Lots of solutions will die due to shit products and poor roadmaps.

However, @Pachacuti is right—industries are recession immune, but categories die when their utility and ROI become flat to negative.
TennisandSales
Politicker
7
Head Of Sales
I would also add data warehouse/management (AWS/GCP)
poweredbycaffeine
WR Lieutenant
2
☕️
Ah, how did I miss that!
Kosta_Konfucius
Politicker
3
Sales Rep
And a lot of these have done layoffs, so even if you work for these still need to have the emergency fund built just in case.
jefe
Arsonist
4
🍁
PBC and @TennisandSalesput together the best list you'll find. But @Pachacutiis definitely correct.
Pachacuti
Politicker
10
They call me Daddy, Sales Daddy
Don’t think of it in terms of recession proof products. Think Of it in term of what industries are recession proof, or at least recession resistant. That’s the question you should be asking.
poweredbycaffeine
WR Lieutenant
3
☕️
Now if only insurance companies bought the tools their teams need instead of handing our notebooks and pens.
detectivegibbles
Politicker
5
Sales Director
Who doesn't love a good swag bag at tradeshows filled with shit that is thrown away by the time the show ends?
jefe
Arsonist
5
🍁
I just went through a box of conference swag and found a wireless charger I'm currently using.

Also, so many pens/notebooks. But also socks. Which are useful.
Sunbunny31
Politicker
2
Sr Sales Executive 🐰
Some of the pens are really great! Nothing like an excellent pen. And I agree, the socks are also cool. I've not gotten a wireless charger ever, though. I'll have to watch for that.
jefe
Arsonist
3
🍁
Oh yea. I tested the pens and pulled out a bunch of the really good ones.

Wireless charger is pretty sweet, but the best I've got were a Mophie charging block and Yeti tumbler. Same conference, different vendors.
CuriousFox
WR Officer
4
🦊
#nobodycaresaboutinsurance
detectivegibbles
Politicker
3
Sales Director
See...this is what I'm talking about.

Give me something I'm going to use. Sure, a good pen is a good pen. I also can buy my favorite pens in bulk for $8 on amazon.

A quality tumbler and charging block? Now were talking.
jefe
Arsonist
2
🍁
Oh yea, was REAL happy to get those.

Haven't used the tumbler yet, but the charging block has been a help. Love the size of my iPhone mini, but the battery life could be better...
nomdeguerre
Executive
1
Account executive
Until they need it LOL. P.s. I don’t sell insurance 😀
detectivegibbles
Politicker
3
Sales Director
Solid answer (rather question to ask).
Sunbunny31
Politicker
2
Sr Sales Executive 🐰
Great answer. I'd add that you need to look at who companies are selling to. If those companies don't have valuation themselves, it should tell you something.
Maximas
Tycoon
2
Senior Sales Executive
All SaaS services are created to have the same level of necessity to be acquired, otherwise they wouldn't be good for business to make something the market won't need.

But we could just say that Prospects may just have priorities towards em that may vary by time.
poweredbycaffeine
WR Lieutenant
1
☕️
Wow, this is the humor I needed this morning after yet another mass shooting in America.
Maximas
Tycoon
0
Senior Sales Executive
Another one, Seriously.
Praying for America and Victims to get cured from that plague ASAP.
HVACexpert
Politicker
2
sales engineer
Building automation systems will at least be kept running which will include service and simple SAAS. People spending on new or large upgrades to HVAC definitely gets sacrificed during recessions pretty quickly, but people still need it and will spend money to at least maintain or fix during this time.
BitcoinAddict
Opinionated
1
AE
I think that even the SaaS and industry matter less than the actual company itself. I joined a startup that handled a need to have product in a growing industry. Problem is that the startup was poorly run and had woefully incompetent sales leadership. I'd advise anyone against joining a Series A in this climate, if they were any good at what they do, they'd have grown way past that.
Justatitle
Big Shot
1
Account Executive
Some companies are recession resilient but, there aren't any recession-proof industries per se. Looking at SFDC as a great example, most would say CRM is needed, but they still had layoffs and are laying off. I guess if the question is how do you pick an industry with job security in mind then it's more a game of chance than it is of knowing
SS111
Fire Starter
0
SDR
Gotcha and this is what I meant and yes SFDC is a good example.
Chep
WR Officer
0
Bitcoin Adoption Specialist
Why did the SaaS company decide to specialize in recession-proof software? Because they wanted to make sure their business didn't turn into a "SaaS-pool" during tough economic times!😂
MiceTrap
Opinionated
0
Sales Development Representative
Currently I joined an accounting software org & we just hit 100% for Q2
9

Telco to SaaS?

Question
14
14

Recession proof

Question
22