Hey guys I recently was promoted to a sales development manager at my company. I was wondering what people enjoy about their SDM's and what makes them stand out from others.
User1234567
SDM Help!
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For me two things. 1. They have past experience with cold calling so they can sympathize with the SDRs grinding 2. They don't micromanage but instead help me with my outreach so crafting cadences together, going over our talk track, etc
100% this.
Nothing worse than an out of touch manager that you can tell doesn't understand what you're facing.
Focus on mentorship and enablement of your team, not lording over them. It's a thin line to walk giving just enough slack to allow for creativity and individual differences VS being too much of a tight ass / micromanager, or letting your team run over you.
One of the best managers I ever had always said his job was to be a shit umbrella, not a shit funnel. Meaning he ran interference with management to let his team do what they do best, how they do it, while still holding them to a high standard. This opposed to the manager that just passes all criticism onto his team and avoids responsibility. It's a carefully balanced trust relationship with your team.
I highly recommend reading the book "Extreme Ownership" by Jocko Wilink. Major lessons for anyone responsible for leading people.
Nothing worse than an out of touch manager that you can tell doesn't understand what you're facing.
Focus on mentorship and enablement of your team, not lording over them. It's a thin line to walk giving just enough slack to allow for creativity and individual differences VS being too much of a tight ass / micromanager, or letting your team run over you.
One of the best managers I ever had always said his job was to be a shit umbrella, not a shit funnel. Meaning he ran interference with management to let his team do what they do best, how they do it, while still holding them to a high standard. This opposed to the manager that just passes all criticism onto his team and avoids responsibility. It's a carefully balanced trust relationship with your team.
I highly recommend reading the book "Extreme Ownership" by Jocko Wilink. Major lessons for anyone responsible for leading people.
Leadership and leading by example.
One of the best managers I ever had always said his job was to be a shit umbrella, not a shit funnel. Meaning he ran interference with management to let his team do what they do best, how they do it, while still holding them to a high standard. This opposed to the manager that just passes all criticism onto his team and avoids responsibility. It's a carefully balanced trust relationship with your team.
Build a plan with them that helps them get to their target. Understand what they need in terms of resources to become successful.
Always have context to your metrics.
Blind numbers can have your people gaming the system just to keep alive.
Blind numbers can have your people gaming the system just to keep alive.
Build a plan with them that helps them get to their target. Understand what they need in terms of resources to become successful. Support new ideas, its an agile industry! Give them ownership, let them be in charge of their business. Ask them what their plan is.
SDR's will hate me for saying this, but a QBR. Gives them a chance to talk about their successes, and understand what their goals and mindset are. Help them uncover what they need to do to get to the top.
SDR's will hate me for saying this, but a QBR. Gives them a chance to talk about their successes, and understand what their goals and mindset are. Help them uncover what they need to do to get to the top.
With regards to a plan:
1. Cold Calling
2. Outreach (Help build the right cadences, A/B test etc)
3. Tailored strategic 1:1 emails
4. Social (Linkedin selling)
Help them understand how much of the funnel they need to fill to get those qualified meetings.
I may have gone over and above for this post. But hope it helps. And Good Luck!!! You will smash it!
1. Cold Calling
2. Outreach (Help build the right cadences, A/B test etc)
3. Tailored strategic 1:1 emails
4. Social (Linkedin selling)
Help them understand how much of the funnel they need to fill to get those qualified meetings.
I may have gone over and above for this post. But hope it helps. And Good Luck!!! You will smash it!
👀
For me two things. 1. They have past experience with cold calling so they can sympathize with the SDRs grinding 2. They don't micromanage but instead help me with my outreach so crafting cadences together, going over our talk track, etc
Make time blocks and give yourself short breaks in between time blocks, that way you're productive while also not losing focus after an extended period time.
I would suggest trying to be committed to a Calendar and religiously stick to it.
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What would you do?
36%
Nope, approach again in next quarter
46%
Yes give it free, foot in the door is important
19%
Others (Comment)
81 people voted
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