007SlsRep profile picture
007SlsRep profile picture

007SlsRep

Sales Director

Personal Narrative
Member
Member
+2

Sequence me

Anyone have any metrics on the number of touches in a sequence / cadence to do before the prospect either answers the phone, responds or shuts you down by "opting out"?


Some say 4, some say 8 or more...what has been the best "send" "wait" "send" time periods?

🔎 Prospecting
💌 Cold Emailing
☁️ Software Tech
8

10 comments

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Pachacuti
Politicker
2
They call me Daddy, Sales Daddy
It’s 1 and done for me.
GDO
Politicker
2
BDM
I’d say 7-8 is ideal
Filth
Politicker
2
Live Filthy or Die Clean
yeah including all touches (LI, Email, VM, calls, carrier pigeon, vodoo dolls) this is the way.
GDO
Politicker
1
BDM
LI,M,C and potentially physical mail. Could add video message but that’s basically also a mail
CuriousFox
WR Officer
0
🦊
Voodoo is making a comeback
Filth
Politicker
2
Live Filthy or Die Clean
You need to feel out some of the wait times, calls without VMs can be pounded back to back and calling after an email has recently hit an inbox is a great opener too.

I highly recommend having an exit sequence (after a delayed 2nd or 3rd cadence with time in between) too that basically says, "hey you didn't repond to my shit, is it b/c your too good for it or just don't care" something that merits some sort of response even if just confirming why they ghosted you to possibly start a convo or confirm they are dead to you.
Beans
Big Shot
0
Enterprise Account Executive
Stats say bout a dozen, but keep the emphasis on dials.
Justatitle
Big Shot
0
Account Executive
depends on the role but on average it takes 8 times reaching out to get a response
Kosta_Konfucius
Politicker
0
Sales Rep
13 contacts was what I have been told
KingFlavor
Executive
0
Account Exectutive
4 emails, 4 calls, a LinkedIn request in between is always a great start (assuming you are sequencing more than one contact at a company)

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