Shitty tools?

I've been spending a lot of time in the last few weeks talking with enterprise sales reps, learning about how they work in the day-to-day, their biggest pain points, and what they'd wish would be different.

The ONE thing that came up consistently is the insane number of tools to work with and update: CRM, email, calendar, dashboards, intend data, sales engagement, etc. It ends up sucking a ton of time from account execs - doing admin work rather than talking prospects or customers.

Few of the things I've heard:

• "I end up updating the same information multiple times across different systems"
• "Everybody finds their own way to stay organized (notepad, OneNote, their calendar, etc.) and it's quite suboptimal"
• "Information is scattered - you never know what is relevant and what can help you push your deals forward"

I feel that the biggest issue is that most sales tools are built for managers / VPs, not for the individual reps. It's something I've personally lived, but I wanted to see if there were other folks out there that can also relate.

I'm trying to solve this. If you want to share your thoughts or help out, let me know!!