marketrader

Founder's Associate

Creative ways to reach out to potential prospects?

Have a bunch of potential customers we want to reach out to - most of our past stuff has been outbound emails that are heavily personalised but we've also had success with random experiments like direct mail with QR codes for people to book calls or sliding letters into offices in coworking buildings saying "howdy neighbour".

Has anyone else had much success with these kinds of experiments? Anything else that has worked well?

👑 Sales Strategy

19 comments

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antiASKHOLE

Tycoon

Bravado's Resident Asshole

have you tried owls?

CuriousFox

WR Officer

🦊

Carrier pigeons

jefe

Arsonist

🍁

They're a real hoot

DungeonsNDemos

Big Shot

Rolling 20's all day

This is the obvious next step in the 56 level prospecting plan!

antiASKHOLE

Tycoon

Bravado's Resident Asshole

You name fits the whole “levels” things. I’m a f*ckin wizard

TennisandSales

Politicker

Head Of Sales

I like the direct mail approach. Ive followed that up by a phone call and you can say " let them know its the guy who sent X" that normally helps increase connect rates a bit

Gasty

Notable Contributor

War Room Community Manager

@marketrader: I've tried this before, and had a success ratio of 1: 5 (success = getting any kind of response)

- Handwrite the email you want to send
- Click a snap
- Paste the snap into the email
- Add a couple of lines in the email body
- Hit send

This stands out. It's unique. Not a lot of people are doing it. The hard work is cherished.

marketrader

Good Citizen

Founder's Associate

This is super interesting - does rely on half decent handwriting though ahahah

Out of curiosity what kind of content was this?

Gasty

Notable Contributor

War Room Community Manager

Can be any content. The points are for the hard work of writing the message down with your hand. Maybe a shorter email content would better from an email readability standpoint.If you have good penmanship, nothing like it.

Kosta_Konfucius

Politicker

Sales Rep

Direct mail is pretty useful, doesnt need to be a gift a hand written note does the trick.

Diablo

Politicker

Sr. AE

Following the thread, not much experience mailing the prospects.

Sunbunny31

Politicker

Sr Sales Executive 🐰

I like the idea of direct mail - if you know your prospect is at the office.

mazee1406

Opinionated

Senior Inside Sales

With linked in, but not some sales pitch message 😁

marketrader

Good Citizen

Founder's Associate

What sort of stuff do you find success with? We found no message connection, then a couple of messages saying hi work reasonably well

mazee1406

Opinionated

Senior Inside Sales

With content , and than write the people that like your content like”thanks for the like, what do u like most about this ?”

SoccerandSales

Big Shot

Account Executive

Direct mail will definitely allow you to differentiate from others

ChumpChange

Politicker

Channel Manager

I sent out some fancy baseball bats with a note that basically said "let us take a swing at your business."

ER0173

Opinionated

Sr. Business Development Manager

I use LinkedIn but always attached to something of value, like a white paper or invitation to an -educational- event.

Maverick504

Valued Contributor

Director of Business Development

I use LinkedIn a lot. See if you have common connections with that person. Reach out to that connection to see if you can get a warm intro to your prospect. Like your prospects posts. Post content that is relevant to your prospects. I picked up several costumers this way.

i also cold call, cold email, and go to events that I know my prospects will be and introduce myself that way.

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marketrader

Creative ways to reach out to potential prospects?

19 comments

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