TrevTech

Senior Account Executive

Help me network/LI?

I'll be embarking a new roll as a Senior Account Exec for a visionary in the public cloud space (Gartner rated 6 years) focused primarily on top 3 (AWS, GCP, AZURE)

I begin January- if you were ME and wanted to immediately target at least 350k billing opportunities where would you begin? Leads list? LI? Vertical focused? Cold Calls? etc...

Yes yes all of the above will be part of the cadences; however, I'd like to know how the folks you receive these sorts of solicitations would prefer to be approached.

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7 comments

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Diablo

Politicker

Sr. AE

I would create a list and start cold calling as step 1

detectivegibbles

Politicker

Sales Director

I'm guessing you have an idea of the right titles of POC's you need to connect with...

I'd spend some time digging on LinkedIn, press releases, etc of your target customers. Find out what they're reading and posting about.

Correlate that with some value of your new role and product and reach out.

Remember, you're not trying to close anything on the first call/email/DM. Provide value that will warrant a response.

Good luck!

Kosta_Konfucius

Politicker

Sales Rep

So just to confirm you are looking to make an impact before you start in January?

If thats correct, I would be spending a ton of time on the company website and networking with top reps. So you know the products well Day 1, have a good strategy in mind for the personas to target and a solid message.

CuriousFox

WR Officer

🦊

I agree with this, but also don't let it consume your holiday. You will need to start fresh and ready at the new year, as I'm sure they will be putting you through training too.

Sunbunny31

Politicker

Sr Sales Executive 🐰

Good reminders! I'd definitely review the website, but make sure to enjoy the holiday; you'll be very very busy in January.

JustGonnaSendIt

Politicker

Burn Towns, Get Money

QQ - Are you selling into AWS / GCP / Azure installed customers with your service and deploying on those public clouds? Or seeking to replace these tier 1 public clouds with your service?

If you're selling to deploy on leading public clouds, I highly recommend attending as many of their events as possible. Focus on setting meetings ahead of the events, so you can have productive conversations during the event.

If you're seeking to replace them, I'd personally start with zoominfo / publicly available information about which customers are deployed in the clouds you want to replace, then would custom-craft a value prop for the big verticals (financial services, consumer goods, retail, tech, manufacturing, etc...). From there, it's cold calls baby!

I've seen basically zero success from LinkedIn selling on deals of the scale you're talking and larger. It's basically just a secondary data source to confirm other information IMO.

Pachacuti

Politicker

They call me Daddy, Sales Daddy

People are strongly starting to resent being contacted on LI just to be sold something, so I'd steer away from LI.

Hopefully your new company will be providing you some sort of lead list or similar.

Good luck!

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TrevTech

Help me network/LI?

7 comments

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