Hi all! I have an interview this week for an AE position at a startup. They want me to give them a pitch on the product I am currently selling. I am currently in an enterprise role and the company I am interviewing with sell to SMB only. I'm struggling to figure out how I might pitch them. As you know enterprise pitches are completely different than SMB pitches due to the long sales cycles. With the company I am currently with we educate first and then sell. My experience in SMB is that you mostly sell. At least that is how it was at my past SMB sales experience.
There is the saying "If you can't pitch to your grandma, then you suck" lol
I can pitch my product of course but looking for advice to give the best enterprise pitch to an SMB audience. HELP!
Much love ya'll!