Rant - An organisation with frequent changes

Hey guys,

I know I am not super active here but I watch what's happening carefully. Loving what you guys are doing with this community, I'll try to be more active here!

Coming to the point of the post.

I know things are not going well in most territories for now but here we are, my company is making changes like no other.

Changing our sales tool, markets are tough and now they increased targets by 50% in the last quarter of 2023.

New cadences daily, new ways of outreach weekly, new content for emails almost every other day.

Team members changing + Hiring new folks. New initiatives, working on Event leads and what not, even the content is being closely looked at after 4 years of being in the system.

I was the in the top 1% earlier and even now I know I can be there again, after managing a team, it's just taking up all the bandwidth to be honest and not really sure if I see a way out.

What do you suggest? If you were there, what would you do?