poweredbycaffeine
WR Lieutenant
5
โ˜•๏ธ
Who is your initial target ICP?
Sunbunny31
Politicker
2
Sr Sales Executive ๐Ÿฐ
This is the question.
Carlosg
Politicker
0
SDR
HR
poweredbycaffeine
WR Lieutenant
0
โ˜•๏ธ
Manger? Director? VP? And what part? HRIS, Benefitsโ€ฆ?
Carlosg
Politicker
0
SDR
HR Director, Benefits, Rewards... Always Tier 1. (As they are the DMs)
oldcloser
Arsonist
5
๐Ÿ’€
Dear CEO,
We talked to {HR VP full name} your head of HR and {finance VP full name} your head of finance. Both {first name} and {first name} said they fucking loved our solution, but will need you for a final sign-off. You know how to use Docusign?

Or go a more traditional route targeting the CEO.
Carlosg
Politicker
1
SDR
Ahahahhaha thats a nice mail if we change the end ;)
RandyLahey
Politicker
4
Account Executive
As in physically attack?
HVACexpert
Politicker
4
sales engineer
Give me salesโ€ฆ. Or elseโ€ฆ
Sunbunny31
Politicker
4
Sr Sales Executive ๐Ÿฐ
When all else failsโ€ฆ
Carlosg
Politicker
0
SDR
In example?
Pachacuti
Politicker
4
They call me Daddy, Sales Daddy
Your team accepts the first โ€œnoโ€?

Anyway, you need to re-tool a message to what the CEO cares about. They care about the bottom line. HR does not care about the bottom line. So if youโ€™re going to go after the CEO you need to outline the clear financial gain, or the preventable loss, that they will experience.

A secondary motivator, although one much harder to sell to, is the CEOs ego. If you can appeal to that it could be a big winner.
Hitthabricks
Executive
2
Enterprise Account Executive
Talk about how you can increase revenue or decrease costs. Trying to find something they mention in a press release, LinkedIn post or earnings call (if theyโ€™re publicly traded). Iโ€™d also tell your team to keep trying to overcome objections until theyโ€™ve taken three noโ€™s.
1
Retired Sales Professional
When a prospect says, "no" their not really saying no, what they are actually saying is that you have not made it clear why it makes business sense to go with your products, services or company. What separates you from the rest. You need to convey to them the "why". Like some of the responses on this topic you need to know and show how your product or services will save or generates revenue. Revenue and ROI to a CEO is like candy to a baby. Invest time in really learning what the companies culture is like and how they are doing finacially. Make sure to communicate to the CEO that interested in become a partner who wants to help not just another sales person. Show the CEO that you have done your homework.
Ex: Dear CEO,

I'm calling or writing to congratulate you on being name top tech company of the year. I can imagine how difficult a task that was giving the ups and downs of the market. Their is something that I did notice though and that is despite your success your company continues to lose $250,000 a year due to the instability of the security programs you currently have in place. How would you like to not only stop the bleeding but generate and additional $250,000 a year, that's half a million dollars a year. If your interest I would love to set a time and date where we can meet with you and your financial department to discuss more details, how is Friday the 26 at 9am sound to you? Or, how does Monday or Wednesday of next week at 10am or 12pm sound to you? Lookng forward to discussing how both companies can benefit from this partnership.

But when the opportunity arrives you need to bring your A game. This will probably be the only shot you may have. There is no going higher than a CEO unless you have access to the Board of Directors. Good luck. ๐Ÿ‘ ๐Ÿ‘
Carlosg
Politicker
1
SDR
Nice strategy! We are trying different approachs depending on the rol.

As you said, CEOs are full focused on revenue and ROI, CFOs in optimizing resources and HR in Wellness, so we try to customize our messages and content on that.
CuriousFox
WR Officer
1
๐ŸฆŠ
Stay in touch. Find different contacts at the company.
GDO
Politicker
0
BDM
Use the no to gather info. This will be handy for the next proper or even them down the line
Beans
Big Shot
0
Enterprise Account Executive
What's the common objection?
I think you need to work on beating those too.
SonnyVaccaro
Good Citizen
0
Growth Lead
Find another prospect. If there was interest at some point, put them in a drip campaign to keep them engaged.
TheHypnotist
Executive
0
VP
This needs clarification - are you cold pitching on a cold call, in a cold email? If so then what kind of pitch is it and how are you getting to deliver it?
Is it a "me me me" pitch? (i.e. we do this, we do that, we're great")
Is it a "we help ABC type companies to achieve XYZ results" ?
6

How long do you wait: Customer emails to ask for your number and says โ€œIโ€™ll call you right now.โ€

Question
17
how long do you wait
46% 5 minutes
23% as long as it takes
31% wait? f that ill call them when i have time.
80 people voted
17

How do you respond when a prospect says "not interested" right away before you've given them the pitch?

Question
22
21
Members only

when prospect says he's in a meeting...

Discussion
19