No Show/Reschedule

I am in a business to where I have no base salary, so I need to have as many productive meetings as possible. I would love some feedback on how anyone has improved their made meetings/kept meetings ratio go up.


Generally, I call the prospect cold, tell them why I am calling (to schedule a 10 minute call tomorrow or the next day). I get about a 70-75% made apt/reached but only about 60-70% of my meetings I set keep. I send a calendar invite I ask them to accept to help stay organized, send an email the day before with a brief overview of the call, connect on LinkedIn and send a text reminder from a text free number so it looks automated.


If I increase the made to kept by 10% (so it is 70-80%) I would 2.5x my production - because when they answer and are qualified (95% of the time they can buy) I close on the next call about (75% of the time).


General prospect is someone 25-35 if that help. If you need any more information to help guide me feel free to ask and I will do my best to get back in a timely fashion. Thanks for the help - have a blessed day!

👑 Sales Strategy
📞 Cold Calling
☑️ Qualification Calls
9
detectivegibbles
Politicker
3
Sales Director
Why isn't the other 25% buying? I'd be more focused on just generating for meetings in general and closing more of the meetings you are getting. 

If someone is accepting a meeting via calendar invite and then ghosting you, they weren't interested enough to begin with in my opinion. 
88MailMan
4
Financial Advisor
25% does not close because everyone is an 'expert' in my field because they are in the WallStBets community on Reddit and have the Robin Hood app and I am typically asking for 20-50% of someone's monthly take home pay. In my industry the average close rate is 33% over a 3 year period of meeting with the prospect (95% fail out industry average). 75% on the second appointment is exceptional, the only metric where I am average in my industry is the made/kept meetings (industry average is 60-65%). Hence, why I asked if there was anything someone else does who had a similar issue. 


If you had some suggestions on how I can generate more interest on an initial call to entice them to show up for the appointment they scheduled or an idea of following up with someone on why they missed the meeting that would be helpful.  
SADNES5
Politicker
0
down voters are marketing spies
I guessed finance 😂 1 min before you posted this. 

So what you need to show is value add. Sure you can swap stocks on Robinhood, that's great. But when you want advice, will you just go to Reddit? I have institutional quants behind me, I have established funds that won't be YOLO'd etc. That's your angle.

And if you can give a MER discount. Do it. Unsolicited. Just say usually we have a X MER, but on this, because we got each other I can knock it down. When the markets hot it's more in your pocket.
detectivegibbles
Politicker
0
Sales Director
Gotcha, that helps bring some context. 

What have you tried so far to "entice" someone to show up for the appointment they scheduled? 
swizard
Celebrated Contributor
1
Sales Evangelist
+1
SADNES5
Politicker
0
down voters are marketing spies
It's a numbers game. Can you delegate, or automate any of the tasks? This will free up more time to make dials. Sounds like you're going in cold with a high conversion rate. The ghosts are probably just that, ghosts, no commits, don't focus on them. I would also sched calls closer together with an overlap of the end/start. You'll squeeze in more wins. 

_______________________
Unrelated:
I want to guess mortgages/finance is your industry, with warm leads from a fin institution... Just a guess.
whathaveyousoldtomorrow
Opinionated
1
sales
That text from a toll free number is a bit much IMO
Salespreuner
Big Shot
0
Regional Sales Director
True
Annonny
Big Shot
0
Account Executive
How often do people cancel, when you send out the reminder?
Chep
WR Officer
0
Bitcoin Adoption Specialist
Sounds like you are having good success scheduling meetings. Sometimes I will put all my no-shows in a cadence and call them back the next month to better understand why they no-showed/ see if I can get them to take another meeting.
2

Best follow-up for a no show after a scheduled meeting with a prospect?

Question
11
9

Tips/tricks when a prospect doesn’t show up to a meeting?

Question
6
14

"I just got called into an urgent meeting, can we reschedule?"

Question
14