NotCreativeEnough

Professional Day Ruiner

Sending memes to prospects

I've noticed a trend lately on Facebook and LinkedIn sales groups where sales people are randomly sending memes related to their products to prospects to try and generate a response and get a meeting. Whenever I see it, it's always b2c guys doing it and it actually working fairly well.

Anyone ever try it in the b2b world and have decent results? I feel like cold texting a prospect a cyber security meme may not go over great 😂 but curious if anyone has done it.

🔎 Prospecting

💌 Cold Emailing

😎 Sales Skills

22 comments

Sort by:

Gasty

Notable Contributor

War Room Community Manager

I’ve seen it work. But maintain good caution with it. If someone got up on the wrong side of the bed, you might get labelled as “unprofessional”.

Best to A/B test with them in a cadence and see the results yourself.

NotCreativeEnough

Big Shot

Professional Day Ruiner

definitely could see it upsetting someone on the wrong day

antiASKHOLE

Tycoon

Bravado's Resident Asshole

I have a few times. my go-to is typically Dumb and Dumber

Epad

Executive

Snr Business Development Executive

Like this one

Diablo

Politicker

Sr. AE

I haven’t tried and won’t dare to 😅

Kosta_Konfucius

Politicker

Sales Rep

I havent sent memes in cold outreach, but some contacts I have been meeting with I have sent a memes to.

Usually its when we are waiting on someone's approval on either end or they havent responded to feedback on a demo/pricing

ChickenDinner

Politicker

Account Executive

agreed I like it more with people I've already been in touch with rather than cold outreach

NotCreativeEnough

Big Shot

Professional Day Ruiner

the concept of cold texting someone seems so cringey to me I struggle with it.

which is odd, because I used to do lead gen for realtors as a side hustle for awhile. and I would cold text all the time back then and actually get meetings from it.

FranchiseSalesQB

Politicker

Franchise Sales QB

Yea, most likely not a good idea.

Sunbunny31

Politicker

Sr Sales Executive 🐰

I've not done it, and don't see it going over well for cold outreach with SVPs/C level execs I haven't met yet.

I have issues with emojis in emails as well.

To be approached with caution.

NotCreativeEnough

Big Shot

Professional Day Ruiner

yeah its definitely one of those things I think could work with a select group for sure, but overall don't see it being the best

jefe

Arsonist

🍁

Never tried this, but I can't imagine doing it randomly would work.

SoccerandSales

Big Shot

Account Executive

I haven't sent memes cold outreach and frankly I don't do it much even if I have the relationship with the POC. I DID however send one to a POC who had jury duty recently, so hopefully I will have some good results soon?

RckChlkG33k

Big Shot

AE (Account Executive)

This works only after you've built rapport. I did it after a guy had kept insisting that he wanted to talk but ghosting me on contact number 7 after our initial meeting. It ended up working and I've got a third meeting set for Friday.

NotCreativeEnough

Big Shot

Professional Day Ruiner

nice. yeah as followup I could totally see it having a place. the differences between b2b and b2c are just always funny to me.

I_LOVE_WINE

Executive

Enterprise AE

I haven't and don't just given the majority of the audience and situations I am in. I can see it maybe working well with selling to a BDR Manager or other Sales type manager where they might be on the younger side.

Pachacuti

Politicker

They call me Daddy, Sales Daddy

No. Don't do it.

ThatNewAE

Big Shot

Account Executive - Mid enterprise

CXOs :
Bigger companies : Most likely, I wouldn't send. They are senior folks who wear suits (just exaggerating).
Startups / SMB: I will send gif / memes. They are young folks watching reels and Tiktok (hopefully not).

Junior titles:
I most certainly would send gifs / memes but more on the lines of : "Can't wait to hear back from you" type. No taunts, Harmless gifs and memes.

thedue

Valued Contributor

VP of Sales

More of a gif guy assuming it resonates and makes sense based on prior messaging and persona.

thedue

Valued Contributor

VP of Sales

Homer Backing into Bush after being ignored has heavy rotation status.

Way better than thoughts on above.

NotCreativeEnough

Big Shot

Professional Day Ruiner

lol I have used that one before. especially at the end of the month when you're trying to grab whatever you can.

Error32

Politicker

ISR

Ha I saw this the other day and thought of posting it here. It's stupid when companies try to cap commission when they say there isn't one to begin with.

Bravado is a community of trusted sales professionals endorsed by their customers.

Products

The War Room Jobs Salary Guide Tech Sales U

Company

About Us How It Works Blog Bug Bounty

Contact

Press Careers

If you are hired as a contract sales rep by a Bravado customer, we may ask you to prove access to the employee email account provided to you by that customer. This data will be shared with customers to track your sales productivity; customers can use this data to confirm you meet the minimum activity requirements to pay out your ramp stipend and commission.

NotCreativeEnough

Sending memes to prospects

22 comments

Related posts

Sending emojis/GiF's to prospects? ☕️

Firewall sending emails into the abyss

Do you send RBE's to prospects?