I've seen reps complain when they don't get to write their own sequences and it's a legitimate gripe. Making them use outside sequences takes away some of their ownership/ control of the results.
On the other hand, someone who has build 1,000 sequences will probably do it better than a new rep who has created 3 sequences. plus getting all of the reps on one sequence makes it much easier to see what's working and what isn't.
Let the reps do their thing, or call in a pro to build the sequences?
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