I saw an older post where someone asked about what they can do to sell to an area they never sold to before. Seemed clear they had no clue where to start.
When it comes to starting a new role, I'm confident that where it is doesn't matter. It's all about a process. Some areas require a lot more work than others though. And of course the more knowledge you have the better. But literal research through published articles, journals, books, and informational sessions can build that up very quickly. All you have to do is read.
What's your opinion on the following when it comes to starting a new sales role, answering the following questions, and using this data to build out relevant messaging, sales processes, and even sales stages?
What else would you specifically add?
Who is your ICP? What are their pain points? What are their objectives? What use cases can be used to solve for?
Who has purchased from the company before?
What are their titles?
Who uses the product?
How does your product help its users?
Who talks to your current customers daily?
What solutions are solved for with your product?
Who builds the product?
What are the reviews of your product like?
What do each of these people care about?
What research have you done towards solutions in the verticals you sell to?
What research have you done towards the verticals you sell to?
How do these businesses work? How do they make money? What roadblocks prevent them from making more money?
What lists have you built?
Have you called those lists?
Have you emailed them?
Is your messaging relevant?
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