What is the best way of working with VARs that don't have as much urgency as you to close a deal?
F5onrepeat
Working with VARs
4
Meet with them, understand their business and bring them some deals to gain trust really fast. A business plan can come later on, but quick wins are crucial there.
Great advice this. Going to also use this.
Thank you!
Building a relationship with the VAR matters. You want them to feel like they're in a true partnership and they'll help you meet your deadlines.
Thank you!
Gotta become friends with them. The urgency comes because they like you and trust you and know you have a target to hit. It’s also helpful if they know you can deliver - so when you press them for a faster close they know you’ll not only get whatever is needed done, but also they can rely on you to get shit done for them when they need a little push.
All relationship driven in the VAR world
Thank you!
Related posts
Members only
7 comments