The War Room
Question
Post

Email to Call Ratio

Do you think cold calling is dying?

πŸ‘‘ Sales Strategy
πŸ’Œ Cold Emailing
πŸ“ž Cold Calling
1
Stringer
Arsonist
+8
SDR
No. Many threads on this. But no.

If you're not having success cold-calling, it's not because it's dying, it's because you're not doing it right.

Take a Masterclass course to shake up what you're doing.

(not targeting you and saying you're not doing it right, but targeting all those who think it's dying)
Da
DaveFromCollege
Notorious Answer
+7
Account Executive
Calling is king. I'm not the best writer admittedly, but it is much harder to build urgency over an email than a phone call for most people I believe

If you have 3 missed texts from your mom, how worried would you be?
Now if you have 3 missed calls from your mom...
Coffeesforclosers
Notable Contributor
+11
Director Sales and Market Development
Read a stat 92% of business is still done on the phone. It is less sexy but still produces in my team and my eyes. Its delivery and forming relationships that needs the work
PragmaticMoron
CEO
Does anyone feel it also depends on the industry? Cold calling on the phone when I was in the financial industry slayed. Thought that would translate easily into public safety but it went no one compared to emailing people, which gets rapid-fire responses.
Coffeesforclosers
Notable Contributor
+11
Director Sales and Market Development
Public safety is a tough one i was in that industry for a few years. Police, fire or some other function?Β 
PragmaticMoron
CEO
All the above! No one wants to talk to you until you've gained some trust. But once you do they want to talk to you SO MUCH
Show 5 more replies
BlueJays2591
Politicker
+6
Business Development Manager
At the beginning of the pandemic, cold calling definitely took a hit. but that led to an insane amount of mass emails being sent out. some VPs and Directors I've talked to say they get 50-100 cold emails per week now, if not more, but cold calls have declined rapidly. I think now is a good time to pick up the phone.Β 
Re
RedLightning
Politicker
+7
Mid-Market AE
No, the goal of any cold outreach is to speak with a person. Cold Calling cuts directly to that
Coffeesforclosers
Notable Contributor
+11
Director Sales and Market Development
and dont be surprised when they answer the phone, be ready and provide value while being a human being not a robot
CuriousFox
WR Officer
+11
Needer of Life Alert
No. Cold outreach will always be around.
27
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Sk Co Ca
+295
Skip45 , Β  ColdCallHotCoffee , Β  CareerSDR Β  and 295 people voted
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