M
M

MoreCompassion

Account Executive

Opinionated
Executive
Contributor
+4

how to use the 1-10 technique with multiple stakeholders

I have used this technique in the past where I would ask the prospect "What is your current rating of our product on a scale of 1-10 where 1 is I am never going to buy it and 10 is I should buy it now.


Then if the answer is 8 or above I would say what made it that. I was thinking a 7 - This helps me know what they like about the product.


and then ask What would have made it a 10 if it wasn't a 10 to get to know their concerns.


How would I apply this when there are multiple stakeholders on the call? Has anyone tried?

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7 comments

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Pachacuti
Politicker
3
They call me Daddy, Sales Daddy
Why would you ask that about your own product? What's the context here?

Also, I feel like I'd be setting myself up for a big let down. What happens when they say 1-5? I would think you would already kinda know that answer before having the conversation.
punishedlad
Tycoon
2
Business Development Team Lead
I've never used this line. What are the most common responses you here? Where do you take it if they say it's a 1-5?
oldcloser
Arsonist
2
💀
You’re asking to get trapped if you get 7 different answers. 1-10 can work with individuals.

You’d be much more likely to get a consensus if you play “front burner, back burner.”

So can we we all agree this is a front burner project?
MoreCompassion
Opinionated
1
Account Executive
What if I am meeting only two people?
oldcloser
Arsonist
0
💀
I would only use the 1-10 question if both heads are bobbing and you know, beyond any shadow of a doubt, that you nailed the routine, stuck the landing and got the judges excited.

Otherwise, I would use an easier way to get consensus. Many ways to get it. I don't know what you're selling so it's hard to nail it. But...

"So, who liked the thing more you or you?"
"You both see this as a front burner project?"
"Everything being equal, are you both comfortable moving forward?"

If there's an objection, you'll hear it.
Maximas
Tycoon
0
Senior Sales Executive
But, what if they didn't know or tried your product B4!!
FoodForSales
Politicker
0
AE
I don't get it.

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