I went to Gitex Dubai and promised (in my previous post) to give my opinion.

Hi Savages,


I asked if anyone went to Gitex Dubai before in a previous post. And promised @KB_FarmerType to give feedback.


You guys were right (@SalesPharaoh) the fair is to big for it's own good, as are a lot of things in Dubai. It was quite a challenge finding all prospects I had on my list. However, by roaming around I also found some that I missed. One of the tips I got was get good shoes and yes that was crucial as well. I walked over 20k steps each day.


In short Dubai is a fun place to be if you can spend some money. Gitex is a great place to be if you sell into software/tech companies. I spoke about 5 weeks worth of prospects in 1 week.


If anybody has any questions about it, shoot!

https://bravado.co/war-room/posts/gitex-dubai-2023
๐Ÿ”Ž Prospecting
โ˜๏ธ Software Tech
๐ŸŒ Location
12
KB_FarmerType
Opinionated
4
Strategic Sales
Nice , did you get a booth ?
GDO
Politicker
4
BDM
no we just visited all the prospects in their booth
SalesPharaoh
Big Shot
4
Senior Account Executive
Glad you had fun, i wish i was there but my SDRs were and they drowned me in booked demos haha!
GDO
Politicker
2
BDM
hey that's nice as well!
jefe
Arsonist
1
๐Ÿ
I guess it makes some sense that SDRs would go, but it just seems strange to me. In my experience it's usually been more senior people that can actually talk about the product.
GDO
Politicker
3
BDM
yeah, we had our SDR screen all companies and make a list of who we needed to visit. I liked that strategy. On th eother hand during the fair, you do not have in dept discussions. Most are short convo exchanging cards and setting up a meeting afterward.
jefe
Arsonist
2
๐Ÿ
I totally agree thatโ€™s the goal, but at more technical conferences I find people always get to pull you into the weeds. Itโ€™s important to stick handle that a bit so you donโ€™t get too deep, but I find you usually need to give them SOMETHING.

I do really like the idea of SDRs doing the legwork beforehand..
SalesPharaoh
Big Shot
0
Senior Account Executive
You think you will have time to dive into the product but in reality the conversations you will have will be as deep as what an SDR knows about the product...enough to conduct said conversation and qualify on their best judgement.
SalesPharaoh
Big Shot
1
Senior Account Executive
Of course, i think AE must go to conferences but the more niche ones.
RandyLahey
Politicker
3
Account Manager
Appreciate you checking back in with us. I'd love to travel there one day.
GDO
Politicker
2
BDM
If you need any tips let me know
CuriousFox
WR Officer
2
๐ŸฆŠ
I don't know my old ass would make that long ahh trip.
RandyLahey
Politicker
1
Account Manager
Right? I'm looking at Tokyo next spring but goddamn 14hrs straight...
GDO
Politicker
2
BDM
Damn thatโ€™s way to long. A friend of mine did 3 trips to Japan in 2weeks time from Belgium. Each time he did not know he would need to go back. Man he suffered. In the end he was happy since it was for a few billion dollar M&A deal
HVACexpert
Politicker
2
sales engineer
Got a big Expo in January coming up, getting excited!

Heard Dubai is awesome, did you do anything else while you were there?
GDO
Politicker
2
BDM
we visited the bursj kalifa and museum of the future. And we also went for a refreshing dive in the sea (wasn't refreshing since even the water was too hot)
Diablo
Politicker
2
Sr. AE
Awesome friend. Wish you luck with those prospects , get those ๐Ÿ’ต
GDO
Politicker
2
BDM
grinding away on followups right now :D
2
Go-To-Market Consultant
Yes, Gitex can be overwhelming if you are not well prepared. It is very generic and not targeted at anything in particular. I have the impression I walked from Dubai to Abu Dhabi and back that week and my legs still hurt :-)I am a regular to GITEX every year. Some advice :- Plan in advance the companies and stands you want to visit- Sort them by Hall to optimise your walking time in the crowd- Check on the app for people. For every exhibitor, they list names and positions of people supposed to be on the stand. It helps you get access inside the booths- Lots of companies have a mini booth on another company stand (e.g. Zscaler was on AWS stand)- While the halls are somehow organised by theme, you will find some gems in the country pavilions. E.g. a cybersecurity startup will not be in the cybersecurity hall, but on the France or India country pavilion because it is cheaper for them to attend
GDO
Politicker
2
BDM
The country pavilions were indeed a treasure trove :D
Kosta_Konfucius
Politicker
2
Sales Rep
Damn 20k steps!
GDO
Politicker
2
BDM
Yeah, did not lose weight however. Food was that good ๐Ÿ˜…
Pachacuti
Politicker
2
They call me Daddy, Sales Daddy
Sounds like it was a good bang for your buck.
GDO
Politicker
1
BDM
for sure!!
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