Public Sector RFP tips

Selling a rip-and-replace IT toolset. We are a good fit functionality/price wise for public sector and have some reference clients. All these purchases must go through RFP for public sector- so we aren't being invited in to fulfill due diligence.


We've participated in about 12 RFPs during the past year (with just a couple exceptions uninvited) and were only once invited to present afterwards. We pre-qualify based on specs/reqs of course but not much else.


Aside from what is generally well known (if no previous relationship or relationship with stakeholder then RFPs are a waste of time). Any tips on drafting our responses? Or just resources out there in the interwebs?

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8
ZVRK
Politicker
2
Enterprise Account Executive
IF you haven`t had the chance to build a relationship with the LOB prior to the RFP, then you`ll have to "catch" their attention with something in your proposal, for a rip-and-replace tool - price and related cost reduction seems to work best in this kind of situation. That`s just my opinion though.
Maximas
Tycoon
0
Senior Sales Executive
I agree.
CuriousFox
WR Officer
2
๐ŸฆŠ
@LordOfWarare you still around you RFP ๐Ÿ‘‘
LordOfWar
Tycoon
2
Blow it up
I have transcended this plane of existence.

In all seriousness though, most gov't RFP processes include the right to debriefing for non-selected bidders. I always take advantage of that to find out what we can improve on and why we lost. It is also a good chance to form a relationship with the buyer in case the selected system is not a good fit long term.

Most of the time it is a prior relationship or unfair spec of the requirements for a specific company that blocks everyone. If you catch it early enough you try and get it modified. I've also seen complaints after awards where losing companies are given the profit component of their bid due to a faulty selection process.

Knowing the budget and any supplier requirements (business size, past performance, certifications, etc) ahead of time is a key part as well, as it helps save wasted time on bids you never stood a chance of winning.
Ushikawa
1
SalesDev USA
thanks, i will take a run at those debriefings to at least get some feedback
Pachacuti
Politicker
2
They call me Daddy, Sales Daddy
If you arenโ€™t tracking these rfps months, if not years, In advance, you have no chance of winning them. Seriously. If youโ€™re just seeing them pop up and then responding you have less than a 10% chance of winning them.
Sunbunny31
Politicker
2
Sr Sales Executive ๐Ÿฐ
There are many nuances to public sector RFPs - it's not just spec/reqs but pricing and other considerations. In some cases, it's FedRAMP. Mostly, RFPs are a toss up until you start winning in the vertical - then you have a chance.
HVACexpert
Politicker
1
sales engineer
Ive seen similar items. You need to find the decision maker for these public jobs. Try to get in ahead of time. The RFP is a formality a lot of times to cover the requirement. OR you buy a couple jobs. Basically give it away for Pennies to get yourself in a building with a successful job that you can use as reference and case study later. This doesnโ€™t change the fact you need to find the stakeholders, but it can help once you do to show success.

I assume with IT there would be regular service afterwards? You might need to get aggressive on the initial project to get you in the door and make up for it on the back end once youโ€™re in the building.
thekid898
Good Citizen
1
BDR
RFPs are a waste of time unless you're the one speaking to the organization crafting the RFP yourself. Okay...that's a bit of a stretch, but RFPs are generally tailored towards a specific company/use case, so it can be difficult to win one going in blind.

You should reach out to the stakeholders first and try to get a discovery call and figure out their challenges. If you're a small business, reach out to the small business office within that organization if they have one, they can redirect you to the correct stakeholder.
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