Does anyone here have a comp plan where they only get commissions if they reach 50% of their annual quota?
Scenario: A friend started an AE gig selling complex software implementation projects on 1/1/2021. Realistically from the first cold call, it can take anywhere from 6 months to 3 years of nurturing an account before it becomes a legitimate sales opp. From there, the sales cycle is around 6-12 months.
The AE was given an annual quota of $2 million. Without any existing pipeline, he managed to scrape up $790k in revenue for his first year.
In terms of profits for the company, out of this $790k, 30% was used to actually pay a developer, architect, and PM to perform the implementation services, 30% was any overhead (including the reps 115k base), therefore he made the company $316,000 total net profit (40%), even after the sales cost in his first year.
There are 2 other experienced reps, and they both closed around $1.5 million with the pipeline they had accumulated from previous years.
The big moral dilemma lies here: The rep signed a comp plan saying that he would receive 3% commission on all sales IF 100% annual quota is hit, 2% commission on all sales IF 50%-99% annual quota is hit.
...BUT if the rep does NOT hit 50% quota (which is $1 million in his case), he is going to receive ABSOLUTELY NO COMMSSION for closing $790K in his first year.
And now further, this rep is completing a contract negotiation for a $1 million dollar deal, but his prospective account has made it clear that due to budget, it will not close until January 2022.
Since this $1 Mil deal has been forecasted and committed for January 2022, his manager has already raised his 2022 quota up to $3 million dollars with the same 50% rule. Meaning the rep will start 2022 closing a $1 Million dollar deal, but will not see any commission until he hits $1.5 Million. Then it will only by 2% commission unless he makes it to $3 Million.
If you are still reading, please provide your input/advice for this rep. Have you seen a comp plan like this before? YES, he signed the comp plan.... but he also did not know this when he took the job...
What do you think people? Let's hear your thoughts....
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