The War Room
Question
Post

Did your messaging change from SDR to AE?

Comment how so below if yes.


Thanks!

Did it change?
Attached poll
*Voting in this poll no longer yields commission.
๐Ÿ”Ž Prospecting
๐Ÿคทโ€โ™‚ Poll
๐Ÿ˜Ž Sales Skills
8
CuriousFox
WR Officer
+13
Senior Account Executive
I said no but to be fair I've never been a SDR.ย 
jefe
Politicker
+8
Sales Director
Same.
Wolfof7thStreet
Opinionated
+5
AE
Im curious, what route did each of you take to get into sales?
Show 3 more replies
Re
RedLightning
Politicker
+7
Mid-Market AE
not neccessarily my messaging but I prioritized my own time more and looked for more reasons to DQ along the way to weed out people that would string me along
Wolfof7thStreet
Opinionated
+5
AE
I like that. learning to say no and tell what isnt worth my energy is something ive been working on
Re
RedLightning
Politicker
+7
Mid-Market AE
exactly, going back and forth with them and running a demo and some follow ups that ultimately go nowhere really means you lost that timeslot for something that could have added to your quota attainment.ย 

Don't get me wrong, not every prospect is going to buy. But, if they don't have any desire or reason to chane then they won't. At the time I was sellign something that was an educational type sale and the product solved a recurring problem but in a different manner was somewhat early to market.

I spent so much time trying to convince people to change at the prospecting level because I believed in hte product so much. I should have just Dq'd and spent my time wiht people who were at the very least willing to change

GrizzleMcThornBody
Arsonist
+12
EVP - RevOps
No, I just had a better title to lean on
Wolfof7thStreet
Opinionated
+5
AE
Fair. sometimes I wonder if it is even a better title in the buyer's eyes lol
spoderman
Arsonist
+10
Friendly Neighborhood Spoderman
Yes in the sense that my mission is now to get you in my pipeline versus setting a meeting, so it's more purposeful and targeted vs mass outreach.ย 
goose
Politicker
+12
Sales Executive
"Messaging" in its most basic sense should be customer centric and looking to help buyers. ย If you are changing messaging based on anything pertaining to you or your role then you are doing it wrong in my opinion.
ne
newsalesguy14
Politicker
+7
Account Executive
1000%. It's now to invoke a response on if you're open to exploring, learning more, or if timing is right to solve X problem or help Y initiatives. If I get a response, I no longer overcome objections to get a meeting but seek to understand why timing might not be right now and, if not, when it will be.

Aside from that, my messaging has become more "higher level" to align more with broader business priorities and challenges as opposed to the specific challenges my solution solves
3
Going from SDR to AE
Advice
4
5
What's the better path? SDR Team Lead or MidMarket AE
Advice
8
What's Better?
sa AE
+52
sakalacaxhaka , ย  AE_But_Not_Really , ย  braintank ย  and 52 people voted
*Voting in this poll no longer yields commission.
9
AE vs SDR
Question
9