KnightoftheJaguar

Director of Business Development

Executive

Member

Contributor

How many reps do you have in your teams before Series A?

I'm creating my GTM Roadmap from Pre-Seed to Series A and I'm trying to estimate how many reps to hire.

My current plan:

From 0 to $1M in 2 years.

1 Founder (400k)

2 SMB Reps (250k each)

1 Mid-Market Rep (500k)

Total - 1.4M (I'm leaving some margin in case we struggle to deliver or hire)

Do you have any reference? Maybe I'm delusional here :)

👥 Hiring

🎱 Sales Forecast

🗝 Sales Enablement

16 comments

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braintank

Politicker

Enterprise Account Executive

Has anyone sold anything yet?

jefe

Arsonist

🍁

Important question that has yet to be answered.

KnightoftheJaguar

Executive

Director of Business Development

This is just the rough estimation for the fundraising roadmap

braintank

Politicker

Enterprise Account Executive

So just throwing numbers into a spreadsheet. Gotcha...

Sunbunny31

Politicker

Sr Sales Executive 🐰

So no product?

LambyCorn

Arsonist

A mfkn E

from the startups I have worked with, the don't hire sales team until their product is fully functional and have some clients. Around 5 years after starting
and its always been 1 sales rep closing deals and taking inbounds, then hiring an SDR

GDO

Politicker

BDM

yeah selling an unfinished product sucks and is demoralising

poweredbycaffeine

WR Lieutenant

☕️

2 years?

CuriousFox

WR Officer

🦊

👀🍿

Phillip_J_Fry

Opinionated

Director of Revenue

There's way too many variables here to even give an estimate. I will say, assuming that you can do 7figures of sales within 2 years is a very dangerous assumption.

Diablo

Politicker

Sr. AE

If you are creating a Roadmap, there has to be much more that your investor/s might want to see. Product, Marketing, R&D, Ops, Finance, Sales etc.

KnightoftheJaguar

Executive

Director of Business Development

Obviously there are other streams. I'm just asking about sales here to get the benchmark of what these sales rockstars are used to see in their companies :)

EsteComoEs

Personal Narrative

Head of Sales

I’ve built this type of plan at a pre seed company and at a series A company. DM me and I’d be more than happy to help.

lilhunter

Good Citizen

independent sales consultant

Once founder has proven that ppl are willing to pay $$ for the product hire 2 reps to go after the segment you have most conviction in (either MM or SMB). It's tough to win in 2 diff segments at once in the beginning.
Also, outbound in SMB is REALLY hard to make work. The LTV:CAC is almost always out of wack in outbound SMB sales. I recommend testing it out and proving the model works w/ a marketer, agency, contractor, etc before hiring 2 ppl to focus full-time

DataCorrupter

Politicker

Account Executive

Only hire the amount of reps that you can sustain/are hitting quota.

SEfromCS

Contributor

Sales Engineer

In my experience at Startups we hired 1 experienced Sales Rep and they ran solo for a while. Then as Series A was finalized we were up to 4 reps and hiring the 5th. A lot of this will depend on deal size, leads, market saturation, competivie maturity. We also hired our first Sales Director, Sales Engineer, and 2 BDRs shortly after the Series A to give you an idea of the ramp.

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KnightoftheJaguar

How many reps do you have in your teams before Series A?

16 comments

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