what's your trigger?

I've built up an intuition as to when i feel like i've disco'd enough to start creating my narrative to pitch.


in your world, are there certain triggers or signals that cause you to transition from disco into a pitch/demo? Or is it a salesperson's intuition that can only be developed through time and experience?


(I know gurus, i know that discovery never stops. i discover all the way through implementation)

๐Ÿ‘‘ Sales Strategy
๐Ÿ” Discovery
14
TennisandSales
Politicker
7
Head Of Sales
this is interesting. its for sure a gut feel + understanding what info you nee.
for me, its when I have a solid understanding of the most important factors for qualification.
As my career has developed ive gotten better at not stoping discovery or not pushing for a demo UNTIL i feel confident that I have what I need to give them a good experience, and have uncovered key aspects that would kill the deal in the end.
jefe
Arsonist
3
๐Ÿ
I agree. It's true that much of it is innate/the result of experience, but as @detectivegibblessaid, some can be learned.

I'd also add that discovery should never really stop. Even when you're in a demo and beyond, you should always be trying to uncover more that can get you across the finish line.

You should absolutely be confident that a demo makes sense, and you get a feel for when that's the case.
detectivegibbles
Politicker
5
Sales Director
This reminds me of the question "are leaders born or bred?"

Both...but you can certainly develop, hone, and enhance skills along the way.

I think to get into that elite level of sales, the number one thing is to be the best listener the customer talks to.

You'll pick up on things that you likely wouldn't during a "normal" discovery call and in turn, lead you to asking even deeper follow-up questions that pushes on that pain point to make your solution more compelling once you pitch.
Maximas
Tycoon
2
Senior Sales Executive
To me it's mainly to be developed by time and experience, but generally speaking once you feel that the prospects got all the answers they need and feel comfortable to take it further go ahead and pitch at the same call.

But if you feel that they're still hesitant or have some concerns to tackle, continue the Disco and keep the pitch for a later call!
RedLightning
Politicker
2
Mid-Market AE
Once I've got a good sense for 1) do they have a problem 2) why does this problem exist 3) what made them realize it's a problem (aka consequences) 4) is this something I can help address 5) do they agree that this is a problem worth solving
Diablo
Politicker
1
Sr. AE
For me itโ€™s the feeling that I get from the prospect and that feeling is dependent on many variables including his interest level, optimism, excitement etc.
Justatitle
Big Shot
1
Account Executive
If they have talked more in the first 15-20 minutes and itโ€™s relevant. I usually feel itโ€™s a good place to highlight where product can help them. I guess itโ€™s going to be a general statement
Kosta_Konfucius
Politicker
1
Sales Rep
Since I cant say why I do it at a certain moment, it must be intuition
oldcloser
Arsonist
1
๐Ÿ’€
Great question! There is often a change in tone and tempo when the confession comes. Itโ€™s what you do with that vulnerability that separates the pros from the shmoes. EQ? Probably. Empathy required.
SportsSalesGuy
Tycoon
0
Enterprise Account Executive
I think sometimes its habit and may even not be the best time or may be "jumping the gun"
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