chat_bubble_outlineMatthew Fried commented on

What are your favorite sales books for SDRs to read?

Trying to compile a list of the best sales books for college students who are going to be part of our sales mentorship program... would love some suggestions!

Sahil Mansuri
CEO at Bravado
Bravo
Jonathan Ivanco
Founder & CEO at Modacta
Why not just have them create a linkedin profile and follow the top minds in sales? Further, sales today is a combination of marketing, product market fit, and industry trends. I would highly suggest curated news and articles from those sales leaders as part of the curriculum. Books are cool and people love them, but they aren't as dynamic as thing...See more
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7 months ago
David McClean
Managing Partner at SDR Systems Group
The SaaS Sales Method by Jacco Van Kooji
Bravo
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7 months ago
Tiffany Harris
Remote Sales Development Specialist at RankScience
The Sales Development Playbook by Trish Bertuzzi
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7 months ago
Jay Sharma
SDR at Credly
As an SDR right now, I have found that not all sales books that are great for "salespeople" are good for SDRs in particular. The Challenger Sale for example could help me in a closing role but not exactly a cold outreach one. Here are books that helped me in a cold calling role in particular:1. Fanatical Prospecting by Jeb Blount - Lots of good adv...See more
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7 months ago
Jay Sharma
SDR at Credly
So outside of deleting I cannot edit my comment, did not know the formatting was off!!!Objections by Jeb Blount, Fanatical Prospecting by Jeb Blount, The Sales Development Playbook, and Sales Truth by Mike Weinberg are my recommended books.
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7 months ago
Patrick Joyce
Director of Business Development at Fullcast.io
Classic I think people miss:  Secrets of Closing the Sale - Zig Ziglar.Another one must read: Never Split the Difference by Chris Voss.Definitely would recommend Gap Selling by Keenan and all the rest commonly mentioned (Fanatical Prospecting, The Challenger Sale, etc)
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7 months ago
Brittaney Barnett
"Outbound Sales, No Fluff"
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7 months ago
Justin Mclain
Account Executive at CoStar Group
Though not a book, I do enjoy Lars Nilsson's perspective on the SDR function and specialized sales org: https://soundcloud.com/saastr/saastr-152-clouderas-lars
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7 months ago
Christopher He
CTO at Bravado
Lars Nilsson - Looks like you got quite the writing career ahead of you! :) 
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7 months ago
Matthew Fried
Sales Development Executive at Ace Natural, Inc.
"Influence" by Robert Cialdini; Seth Godin's daily blog.
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7 months ago
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